Be concise and get their attention. This generation is growing up with access to an incredibly vast amount of information, much of it irrelevant to their lives. To survive, they had to learn to quickly filter and classify information. They are also adept at blocking out the “noise” of marketing. To grab their attention, provide an engaging, immediate experience and keep your messages brief and compelling.
The best engagement rates will be provided by Transient content With more and more brands trying to connect with audiences across a variety of social channels, people's attention span is on the decline. Companies need to quickly figure out what’s best for their audience in order to generate better engagement and greater […]
© 2012. Todos os direitos reservados ao Ingestion. CNPJ: 18.171.211/0001-52 | Email: [email protected] | WhatsApp: (31) 9 9149-8819