Scanability is a technique focused on optimizing content to facilitate the user experience and its dynamic reading. A well-crafted text in terms of Scanability becomes more user-friendly when using devices such as: lists, images and bold.

Scanability is a technique focused on optimizing the content produced to facilitate the user experience and make reading more fluid. A well-crafted text in terms of Scanability facilitates dynamic reading by using devices such as: lists, images, bold and avoiding very long sections.

If the texts on a website seem complicated, the user will not think twice before closing the tab for that address and looking for other content that satisfies them.

Therefore, a good writer seeks to create texts that have the so-called “scannability” or, in other words, the adaptation of the content so that it is simple enough to be understood in a simple “glance of the eye”.